SERVICES

‘We conduct an extensive audit of your communications, then work with you to identify the core of your message, sharpen and simplify your story, and instill the discipline to ensure it's consistently communicated at every level of your organization. We've helped develop and write narratives for Fortune 100 companies, tech start-ups that are actually making the world a better place, and some of the most impactful nonprofits on the planet.
A core narrative tells your story — defining who you are, what you do, what makes you unique, and how your interests and aspirations intersect with those of the larger world.
A core narrative becomes an organization’s source code — serving as the basis of internal and external communications.Analyzing your messaging — and others’ — is not an end in itself. It’s a step toward improving your argument and sharpening your case for change. We take our findings and translate them into a clear, concise framework of key messages and phrases that will help you — and all the leaders of your organization — present your ideas and plans to all your key audiences.

For better or worse (hint: for worse), we’ve learned a tweet has the power to change the world. So does an op-ed or a blog post — as long as it’s, well, different than all of the other op-eds and blog posts out there. With more content available today than ever before, you need to do much more to stand out; and you need to make every word count, whether it’s on the Editorial page of the New York Times or on the Twitter feeds of their reporters.

Crisis Communications
• Manage the crisis - and prepare for the future.
• Advising on Messaging
• Identifying Key Messengers
• Internal and External Communication
• Reputation management
• Online Monitoring
• Media Engagement and Management

Reputation Development

Public Affairs
• Outreach & Coalition Building
• Political Campaigns & Initiatives

Whether you’re speaking to the United Nations, preparing a TED Talk, or delivering a commencement address, our approach is hands-on, personal, and collaborative. We’ll conduct the research that brings a speech to life, and draft and revise remarks until you're thrilled with the final product. We’ll work at whatever pace works for you — whether you need time to home in on your big idea or have to respond to a breaking story in a matter of hours. We’ve been there. And we do this work so our clients know — no matter where they are — we’ll be there for them too.